QUERIDA — We develop content strategies and creative direction for institutions, brands and individuals for both print and online projects. Based in Barcelona but working worldwide.( (+34) 931 896 347 / * email@example.com / Newsletter →
& ALL WORK
We publish Perdiz, a collectable magazine-object about people and the things that make them happy. The magazine is designed, edited and produced from within Querida together with editor-in-chief Marta Puigdemasa.
Collection Issue →Paloma Wool 16-17 →
TEAM:Design / Art direction: QueridaCover photo: Carlota GuerreroSpanish Editor: Marta Puigdemasa & Ana PortolésEnglish Editors: Richard AslanDeputy Editor: Johnny CrispPhoto Editors: Rita Puig-Serra & Borja BallbéPrinting: Nova EraInternational distribution: Pinneapple Media / Central Books
AMAIA - PERO NO PASA NADA
Amaia is a Spanish singer that gained national recognition when she took part in the reality television talent competition Operación Triunfo, which she won.
Together with Paloma Wool, we were commissioned to design the visual assets for her first album "Pero no pasa nada" (Universal, 2019).
Solange - When I Get Home →Solange - A Seat at the Table →TATE →
TEAM:Creative direction / Design: Paloma Wool & Querida
Panorama is born with a concrete approach: to create and beef up a global conscience about the distinct challenges we all have in relation with the territory and landscape. The website lumps together different artistic projects to try to reach, on its easiest and understandable way, this reflection to a broad set of the society.
Fran Rios →Alana →Mamma Team →
TEAM:Creative direction / Design: QueridaCode: Feijoomontenegro
PALOMA WOOL 16-17
Paloma Wool is a fashion project by Paloma Lana that focuses not only in fashion, but in the ideas that are created around it. For the second year in a row, the brand commissioned us to design a book featuring all their collaborations with other artists during 2016.
Paloma Wool 15-15 →Paloma Wool website →Paloma Wool 14-14 →
TEAM:Design / Art direction: QueridaPublishing house: Terranova
SOLANGE - WHEN I GET HOME:
Work in progress for an upcoming project for Solange. More stuff coming soon ✨
A Seat at the Table →TATE, Seventy States →
All images copyright and courtesy of Solange.
Maazi is the personal project of Marián Fernández Orive, who has spent 25 years as a director in the Inditex Group, first as sales director, subsequently directing their expansion in Greece and finally leading the creation and launch of the Uterqüe brand.VIEW PROJECT >
Maazi branding →Maazi A/W'18 →Honne S/S'18 →
TEAM:Concept / Creative direction: QueridaPhotohrapher: Salva LópezStylist: Stephania YepesRetoucher: Ricard LópezMake up and hair artist: Patricia Field
PALOMA WOOL WEBSITE:
Paloma Wool is a fashion project by Paloma Lana that focuses not only in fashion, but in the ideas that are created around it. On the occasion of the 5th anniversary of the brand they commissioned us to redesign their website.VIEW PROJECT >
Paloma Wool 14-14 →Paloma Wool 15-15 →
Creative direction & design: QueridaCode: Onestic + Feijoomontenegro
All images copyright and courtesy of Paloma Wool.
Story, is a production company based in Spain, Mexico and Portugal producing commercials, content and cultural events for all media. And Pandora is the artistic side of Story, where ideas and stories turn into visual storytelling in the hands of their creative talent. Pandora features works by Salva López, Albert Moya or Bàrbara Farré, among others.
VIEW PROJECT >
TEAM:Creative direction / Design: QueridaCode: Rafa Cobiella
All images copyright and courtesy of Pandora.
Honne is a new fashion brand from Barcelona that pays homage to the modern woman, sophisticate and with a free soul. She is timeless, unique and eclectic. As part of the launch of its new image, the brand commissioned a fashion film from us to explore these values, as well as their relationship to the art world and specifically with sculpture.
Honne S/S'18 →Maazi A/W'18 →
Concept / Creative direction: QueridaDirector: Nur CasadevallProduction house: Malditos
DROPBOX - COMMUNICATION:
At a time when most creative partnerships happen online, Dropbox and The California Sunday Magazine have launched the Dropbox Stories campaign. Twenty-five creatives from all over the world (musicians, designers, photographers, directors, and others) have worked together to create three artworks that explore the limits of creativity and delve into the three most important elements in all creative processes: collaboration, community and communication.
The Wheel →
Art Direction: QueridaDirector: Albert MoyaProduction : Story
ROSALÍA - AUNQUE ES DE NOCHE
Rosalía is one of a kind. At only 24 years of age she is one of the great promises of contemporary flamenco music. With just one album on the market (Los Ángeles, Universal, 2017), she combines her knowledge of traditional music with modern influences and collaborations with artists like C.Tangana or La Fura dels Baus in order to break the rules of the traditional flamenco.
She comissioned us to design the cover of her second single Aunque es de noche.
Solange — A Seat at the Table →Solange — When I Get Home →
Concept: Querida & Carlota GuerreroCreative direction: QueridaPhotographer: Carlota Guerrero
¡ ABOUT US:
We develop content strategies and creative direction for institutions, brands and individuals for both print and online projects. Based in Barcelona working worldwide.
We also publish Perdiz, a collectable magazine-object about people and the things that make them happy. The magazine is designed, edited and produced from within Querida.
Perdiz is available internationally in more than 20 countries. Our stockists are contemporary art museums like the MoMA PS1 in NY or the Tate Modern in London, bookshops and newstands specialized in magazines and boutique stores all around the world. International distribution by Central Books & Pine Apple Media.
¡ AREAS OF ACTIVITY:
• Creative and art direction• Content creation• Branding• Websites• Digital environments• Editorial design• Films• Photography
• Inditex• Dropbox• Solange• Paloma Wool• Sony Music• Tate Modern• Puig• MACBA• Google France• Nellyrodi• Casa Bonay• Nicethings• Story• Mamma Team
¡ TEACHING AND LECTURING:
• Editorial design at ESDI• Graphic design at IDEP• Club de Creativos• OFFF Festival• Blanc Festival• Behance
MARC SANCHOPartner and Creative Director
After graduating in graphic design from the Idep University and working for several studios, he developed his passion for editorial design with Miquel Polidano. He combines managing the studio with teaching, another of his greatest passions. He is also Art Director at Perdiz magazine.
ALBERT ESTRUCHPartner and Creative Director
Albert studied graphic design at the Llotja Advanced School of Art and Design. He worked in the Morillas branding department, achieving projects for consumer brands like Schweppes, La Caixa and Volkswagen before becoming senior designer at Atipus, where he developed branding and packaging. In 2014 he founded Querida with his friend and fellow designer Marc Sancho.
ELOI MONTENEGROSenior Designer & Art Director
Eloi studied graphic design at Idep University. He worked on major branding projects including the first 4YFN Startup Business Platform at the Mobile World Capital Barcelona as a freelancer. He became Senior Designer & Art Director at Querida in 2015. Like Marc, he has been part of the Perdiz magazine team from the beginning.
ÓSCAR GÓMEZJunior Designer
Oscar is the youngest designer at the studio. Focusing his practice in the fields of website and printed matters, he has worked independently as well as collaboratively with a different range of clients, creatives and contexts.
firstname.lastname@example.orgT (+34) 931 896 347T (+34) 600 791 370T (+34) 678 614 619
Pere IV, 29, 3-6 08018, Barcelona.Google maps →
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